Beyond Product, Into Strategy
Luxury business strategist based in Madrid, working across brand strategy, product and category development, sustainability and board advisory for jewelry, fashion and lifestyle brands in Europe, Latin America and the United States
Intro
Luxury is built through intention. Beyond aesthetics and storytelling, lasting value comes from the decisions that shape products, define categories and strengthen brand relevance. My approach combines strategic thinking, product expertise and market intelligence to help businesses navigate complexity and identify meaningful opportunities for growth
Work
My approach to luxury consulting is grounded in the belief that long-term business value is built through strategic clarity, market intelligence and informed decision-making.
With a multidisciplinary background in product development, category management and business strategy, We provide at the intersection of commercial performance, brand positioning and sustainable growth. My expertise spans product and portfolio optimization, market expansion, business development and strategic advisory, helping organizations identify opportunities, strengthen competitive positioning and navigate evolving market dynamics.
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About
My approach to luxury consulting is grounded in the belief that long-term business value is built through strategic clarity, market intelligence and informed decision-making.
With a multidisciplinary background in product development, category management and business strategy, I work at the intersection of commercial performance, brand positioning and sustainable growth. My expertise spans product and portfolio optimization, market expansion, business development and strategic advisory, helping organizations identify opportunities, strengthen competitive positioning and navigate evolving market dynamics.